As a women-funded and women-led agency, we've worked with many creative women from models and influencers to entrepreneurs and photographers at Lenu Agency.
To celebrate International Women's Day, we want to highlight seven amazing women we've had the honor and pleasure to work with — who continue to inspire and motivate us. Get to know them as they talk about their early beginnings as well as share some industry tips to help you get started and feel inspired.
Angela - Influencer & Entrepreneur
Hi! I'm Angela and I'm based in Irvine, CA. I studied hospitality management at SDSU and worked in hotels and events until the pandemic hit, then switched to tech sales for almost 2 years, until I realized that it wasn't for me. I thrive when I am working for myself, even though it's longer than the traditional corporate world where I came from, I have the ability to manage my own time for when I work and I also get to travel whenever I want! I can honestly say that I have pretty much achieved that freedom for myself.
Current roles: Small Candle Business Owner, UGC Content Creator, Micro-Influencer
Top Tips: No one told me this but being an entrepreneur is a 24/7 role. Make your business stand out and think about what makes your business unique and highlight that. Have some personal touches to your brand, what makes others relate to you/brand. Have a vision of how you want your business to look in the future and work towards that, but feel as if it's already where you want it to be. You only fail if you give up.
Influencer tip: CONTENT CONTENT CONTENT. For me, I post whatever feels authentic to me, whether it's fashion, beauty, or travel-related content. Consistent posting (I used to be good at it) will get your posts exposed to different audiences and help grow your following. Stay true to yourself and the rest will follow. Don't forget to add relevant hashtags to maximize reach!
Connie - Accountant & Influencer
Hi babes! My name is Connie Yang and I'm a part-time Lifestyle Content creator based in Los Angeles.
I currently work as an Accountant at a Medical Aesthetics company that sells to Medspas and doctors across the world. Ever since college, Instagram has always been my creative outlet. I'd admire the OG bloggers and always thought it was super cool seeing them document their life and what they wore, but I never had the confidence or motivation back then. With the help and encouragement from friends and family, I finally decided to give it a go and have been doing it ever since!
Top Tips: The best tip I can give anyone wanting to start out is to just go for it! If there's a brand you want to work with, don't be scared to reach out first and introduce yourself! The worst thing they can say is no. There's always room for everyone in the space so build those relationships with people in the industry and with brands. Also, don't forget to be nice!
Follow Connie on Instagram!
Jenn - UX Designer & Photographer
I'm Jennifer, a UX Designer at Twitch working on their payments platform. Previously, I worked at Mighty Health, a health-tech startup based in San Francisco. I supported their mission in pairing older adults with a health coach to guide them through preventative care in an industry that focuses more on reactive measures such as medication.
While I previously was a photographer in LA for many years, working with major brands and even started my own marketing agency, I knew I was more fulfilled by the impact I had with human-centric design. Advice I would give to anyone that is going through a career transition into UX? Don't be afraid! Taking that leap of faith to uncharted territories is scary, but imagine what your future will look like a year from now or even 3-5 years from now. What does that vision look like? How does it make you feel?
Jina - Entrepreneur & Creative Director
Hi there! My name is Jina and I’m excited to share my journey as an entrepreneur with you. After studying interior design at CSULB, I became fascinated by the e-commerce industry and decided to venture into this new field. I have always had a keen interest in various design aspects such as fashion, interiors, and graphic design. While working in the corporate world, I realized that my true calling was to pursue my passions through my own businesses. The desire to achieve this goal was so strong that I knew I had to leave my 9-5 job and start my own venture.
That’s how Naye Decor, my e-commerce home decor shop, finally came to life! From dinnerware and glassware to lifestyle products, I carefully curate a diverse range of home goods from all over the world. After years of planning, I finally took the leap of faith to start Lenu Agency with my business partner earlier that same year. Waking up every morning with a sense of purpose and knowing that I am fulfilling my passions through my work is an incredible feeling. Starting my entrepreneurship journey has been the best decision I’ve made, and I’m excited to see where it takes me!
Current role(s): Co-Founder and Creative Director of Lenu Agency & Founder of Naye Decor
Top Tips: Starting a business is an exciting journey, but it’s essential to begin by identifying your purpose. Take some time to reflect on what motivates you and why you want to pursue entrepreneurship. Also, consider who your business is for and what you want to accomplish. Once you have a clear sense of your purpose, narrow your focus and define your mission.
If you’re looking for more guidance on finding your calling and passion in life, be sure to check out our second episode on noteto.us. We will delve deeper into this topic and provide valuable insights to help you discover your true purpose. Don’t miss out on this opportunity to learn and grow!
Sandy Lin - Beauty Influencer & YouTuber
Hi! I’m Sandy, a content creator in the fashion/beauty space! After graduating college, I worked in corporate marketing for a few years while living in my hometown of San Jose, CA. During that time, I started a blog on the side to chronicle my personal style, which then turned to creating content on YouTube and other social platforms.
Eventually, I quit my full-time job and moved to Los Angeles to pursue a more creative career. Since then, I have been able to work with brands such as Sephora, Nordstrom, Maybelline, YSL, Dior, Fenty, Revlon, Sulwhasoo, and more. I love making makeup tutorials, where I show others learn how to apply makeup to help enhance features!
Top Tips: Stay true to yourself. Don't forget the reasons why you love to create. And the most consistent advice I've gotten through the years: be consistent!
Sarah - Model and Student
I’m Sarah Keefer. I’m 23 years old and living in Los Angeles, California. I grew up in a small town called El Dorado Hills in Northern California with my older brother and sister. Growing up I had a lot of animals ranging from chickens, horses, hedgehogs, bunnies, cats, and dogs. No surprise that one of my favorite pastimes is being around animals and nature.
I knew I wanted to get into modeling by the time I was eight years old. Battling depression, I viewed it as a chance to escape myself and create a life I could only dream of at the time. When I turned 16, I decided to give modeling a try, but it wasn't until my sophomore year of college that I saw an opportunity to go all in, move to Los Angeles and create a life for myself only my eight-year-old self could dream of.
Current role(s): Full-time model and student taking online classes on e-society.
Top Tips: I like to think that if you can dream it you can have it. In a world of being told what you can be and what you shouldn't be, it is imperative that against all odds and what people may say/think of you that you persevere and prove to yourself you're worth everything that this world has to offer. Remove all limiting beliefs you have about yourself and just go for it.
Stephanie - Photographer
I am Stephanie Vu, a photographer, and LA native. My focus is on the fashion, beauty, and wellness space. Previously worked in digital marketing and decided to go full-time about two years ago, but have been shooting as a side hustle for about six years in total.
It’s been a tumultuous journey adjusting to life as a solopreneur so the main tips I would give to any creative is to find friends and people in your community doing the same thing and make an effort to build your own little ecosystem of support because it does get lonely. I’m still building my own so if anyone wants to link up you can find me at my links below. Let's build together!
Ready to support & empower women?
We thank all the women, past and present, who have made huge contributions so we can be where we are today. Let’s continue to uplift each other, praise one another, share support, and choose community over competition.
Check out these organizations doing incredible work to help support women's successes:
Women for Women International aims to create a world in which all women determine their own success and reach their full potential. Women for Women invests in women survivors of war and conflict and provides them with resources to transform their lives.
Dress for Success is a global not-for-profit organization aiming to empower women to achieve economic independence. Dress for Success aims to help women thrive in work and in life by providing access to developmental tools. professional attires, and network support.
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We’re incredibly proud to be a women-founded and women-led marketing agency #womenagency #womenownedbusiness #internationalwomensday #womensday2023 #womendays. Follow us on Instagram at @lenuagency for more inspiring and helpful content on social media, business advice, and the latest news and trends. Please join our FREE community for like-minded creative individuals ⤵️